Best of Health Show 2017

2014 Best of Health Awards Judges


 Dave Henderson Dave Henderson
Chairman of Judges
Executive Creative Director, DLKW Lowe

 Brett O'Connor Brett O'Connor
Convenor of Judges
Creative Director, VCCP Health

 Andrew Spurgeon2 Andrew Spurgeon
Creative Director, Langland

 David Gilchrist2 David Gilchrist
Deputy Creative Director, TBWA/Paling Walters 

 Dick Dunford Dick Dunford
Creative Partner, Loooped

 ArronO'HareBW Arron O'Hare, Creative Director, Pan

 Frank Walters jpeg Frank Walters, Executive Creative Director, Frontera

 Rob Sampson Rob Sampson
Creative Director Ogilvy Healthworld

 Edu Eduard Llena Portell, Creative Director, Saatchi & Saatchi Health

 Olly Caporn Oliver Caporn, Creative Director, CDM London

 Ed Bones Ed Bones, Creative Director, Learner Adams Bones



 673 Tara West Tara West, Creative Director, Genesis Advertising



 Manu Crossier Manu Crossier,
Executive Creative Director, HC BCN



 June Laffey2 June Laffey,
Creative Director, McCann Health Sydney


Dave Henderson, Executive Creative Director, DLKW Lowe, Chairman of Judges

Dave started his career 28 years ago at DDB before moving on to Grey, RKCR/Y&R, Saatchi & Saatchi, then back to DDB again before finally landing as ECD of DLKWLowe in 2011, with his partner Richard Denney. One of advertisings most respected creative teams they have won pretty much every major creative award for brands such as Land Rover, Virgin Mobile, The Times, Toyota, Carlsberg, Budweiser, Harvey Nichols, Volkswagen and Virgin Media. In their first two years they have helped put the agency back on the creative map with highly regarded and award winning work for Halfords,, Persil, Morrison’s, Microloan and Marie Curie.

Brett O'Connor, Creative Director, VCCP Health, Convenor of Judges

The early part of Brett’s career was spent at consumer agencies such as McCann Ericson, JWT and Euro RSCG. After 10 busy years, he took the experience he gained there and applied it to healthcare advertising at Torre Lazur McCann, becoming the Creative Director a few years later. He then left McCann to start up VCCP Health in 2008. During his time in healthcare, his experience has stretched across many therapy areas on both global and UK accounts, winning numerous Rx and OTC creative awards along the way.

Andrew Spurgeon, Creative Director, Langland Group

Andrew was handed his first Creative Director job by JWT at age 28. And for most of his career he’s been lucky enough to spend his time helping make other peoples’ work better. In 2008, he joined Langland and set out to produce ideas that challenged what he considered to be a pretty stale category. Five years on, Langland is widely recognized as the world’s most creatively awarded healthcare advertising agency. They have an enviable portfolio of work, great people and a bright future ahead. Find out more about them, and what they do at

David Gilchrist, Deputy Creative Director, TBWA/Paling Walters

After graduating with a BA(Hons) degree in Visual Communication from The Glasgow School of Art in 2002, and realising he wasn’t going to become a rock ‘n’ roll star, David began his first job as an advertising creative, where it became apparent that his future lay in Art Direction. He worked in Glasgow for 6 years working for a variety of different B2C and B2B agencies with clients including Jaguar, Orange, Bulmers and Hilton, as well as overseeing the largest in-house creative department in Scotland. In 2008, David took the decision to move to London and develop his skills in the Big Smoke, joining Promodus, a boutique agency with large clients such as AXA, TUI and the Post Office. After 18 months of working in a small agency, he moved onto to CDM and his first venture into the world of healthcare communications and where he developed an in-depth understanding of pharmaceutical advertising, its restrictions and possibilities, and just how rewarding effective healthcare communication can be. He joined the Creative Department at TBWA\Paling Walters in November 2012 as Deputy Creative Director, where his role is to translate great ideas into great communications.

Dick Dunford, Creative Partner, Loooped

Dick is the Creative Director and founding partner of Loooped. He started his career at CDP then McCann Erickson. After winning a D&AD pencil in 1996 for his Sega work he became a Creative Director at Bates UK. After years of award winning ‘above the line’ work he moved to the integrated agency Tequila as the Executive Creative Director. This lead to him overseeing the creative leadership of also. In 2008 he successfully integrated both agencies into TBWA\. As the TBWA\ offer expanded into consumer health it meant Dick started pitching, and working on joint projects with his good friend Andy Hayley, the then Managing Director of TBWA\Paling Walters. Dick took over as the Executive Director of the agency in 2010.

In November 2013 they launched their new creative engagement agency, Loooped. He has won awards for TV, OOH, press, radio, DM, digital in many sectors. He has also judged at D&AD, Campaign Big Awards, Creative Circle, PM society, Globals, IPA Best of Health and Clio Rx to name a few.

Dick has always admired confident, simple and engaging creativity. He hopes to see more at this year’s awards. Be bold.

Arron O'Hare, Creative Director, PAN

Arron left school with a fistful of O-Levels, a portfolio stuffed full of creative ambition and a choice of three careers – the first as a musician, the second as a signwriter, and the third as a studio junior in an ad agency. Being fairly average at the first two choices, he opted for the third. That was 27 years ago and he is now Creative Director at PAN. During his time in healthcare, Arron has worked across a multitude of therapy areas for both UK and Global clients and has led his teams to produce award winning, influential creativity. Away from work, Arron still plonks away on his bass guitar and is regularly mistaken for someone considerably taller.

Frank Walters, Executive Creative Director & Chairman of Frontera Group

Frank began his career in advertising not long after Don Draper began his. He cut his teeth on Marlboro and Cadburys at Leo Burnett before deciding to move to something more healthy! TBWA\Paling Walters was to be Franks home for over 23 years where he amassed over 300 creative awards and launched some of the biggest Global Rx brands. Three years ago he met a like minded spirit in Craig Mills and Frontera was born to break rules, change behaviour and win a few more awards.

Rob Sampson, Creative Director Ogilvy Healthworld

Rob began his creative career 14 year ago, spending the first nine years working in consumer advertising for brands such as Mercedes, Puma, Sony PlayStation, BP, Wallpaper* Magazine and Cath Kidston. Looking for a change of scene (and industry) he joined TBWA\Paling Walters at the start of 2009 and immersed himself in the world of healthcare communications. Fast forward to the present and he now finds himself working as the Creative Director at Ogilvy Healthworld, where he led the agency to 12 award wins last year, including a Silver and a Craft Award at the IPA's. It's a change that's been both challenging and hugely exciting, and it's one that's solidified his thinking that no matter the nature of the client, one thing always remains the same – clear and concise communication of the brand’s message, and the importance of emotionally engaging an audience.

Eduard Llena Portell, Creative Director, Saatchi & Saatchi Health

In a career spanning more than 20 years, Edu brings a unique blend of Spanish passion and creativity to his roles in advertising and design. After 10 years working on major brands in leading global consumer agencies, Edu made the move to the UK and healthcare advertising – both of which he now considers his home. As Creative Director at Saatchi & Saatchi Health, Edu’s catalogue of award-winning work, most recently two wins at the 2013 PM Awards, is testament to his commitment to stretching the boundaries of healthcare advertising. He is proud that his work has allowed healthcare advertising to shine alongside major consumer brands, with six ads published in Luerzer's Archive Magazine.

Oliver Caporn, Creative Director, CDM London

Oliver began his career in 1986 as an art director working on Pan Am and Nikon. In the following years he joined EURORSCG, rising to Creative Director at EuroRSCG London, (now HAVAS) creating campaigns for consumer clients such as Peugeot, Citroen, VO5, Abbey National, The Sun, Weight watchers and Argos. In April 2011 he moved in to the world of healthcare and joined ICC Lowe London as Creative Director. In the two years he was there his department collected over 17 major healthcare industry awards, including two silvers at the IPA Best of Health 2012 as well as Globals, MM&M and RX as well as taking the Presidents Award at the VMA’s 2013. Oliver joined CDM World Agency London as Creative Director in Sept 2013.

Ed Bones, Creative Director, Learner Adams Bones

Ed started in the industry in 1989 joining DMB&B where he spent eight fantastic years working on some great accounts, Anti drink drive, Burger king, and Mars to name a few. He spent the next eight years racking up more TV, press, radio and poster work for the BBC, Cadbury's, NatWest, Rover Citroën and Peugeot, along with a short stint in a healthcare agency (his first taste). Finally after 16 years above the line he made a more permanent move into healthcare taking a job at Ogilvy Healthworld. Four successful, and very educational years later in 2014 together with Selwyn Learner and Gill Adams they created Learner Adams Bones.

Tara West, Creative Director, Genesis Advertising

Tara West knows the value of ideas. As Creative Director of Genesis Advertising, she has created effective campaigns that have scooped international awards, including her own substantial cache of IPA Best of Health Awards. Having started her career as a Planner, and honed her creative talents in Irish agencies and as a successful writer, she brings a unique perspective to the judging panel of the IPA Best of Health Awards.

Manu Crossier, Creative Director, HC BCN

A copywriter with an art director’s soul, Croissier joined HC BCN in 2000 when it was almost starting. Since then the agency has amassed over 100 international awards: Global Awards, El Sol, Aspid, RX Club, IPA Best of Health… A strong believer in the fact that successful advertising is based on great simple ideas, and a brilliant creative is the one that breaks through, connects and persuades.

June Laffey, Creative Director, McCann Health Sydney

June has taken McCann Health Sydney to APACs most awarded health agency for the past three years. The work of her team has been recognised at Spikes, Clio Health, Global awards, Rx and IPA Best of Health and more. Once described as a cross between a king parrot and a steamroller, she passionately believes that nothing is impossible if you believe in the power of an idea. June lives in Sydney's Northern Beaches with her two children, obsessive compulsive dog and very patient husband.

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